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Yamaha’s All-New F25 is the Lightest 25-Horsepower Outboard in the Industry

The Smallest of Yamaha’s Midrange Outboards is Now Portable

KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of an all-new F25 to its lineup of four-stroke outboards.  Weighing less than 126 pounds, the smallest of Yamaha’s midrange outboards is now so light and compact, it’s portable.

01/19/2017

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Yamaha Introduces New V MAX SHO® 115 and 175 25-Inch Shaft Models

V MAX SHO Family Expands Again for more Boating Applications

KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of two new models to its V MAX SHO family: the V MAX SHO 115 X-Shaft and the V MAX SHO175 X-Shaft. Both models feature 25-inch shafts to meet the needs of more specific boating applications

01/19/2017

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Yamaha’s New F90 Leads its Class in Torque and Acceleration

Next Generation Outboard is Lighter, Quicker and Better

KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group introduced today next-generation F90 four-stroke outboard that is lighter and quicker than its predecessor, leading its class in torque and acceleration. With the new F90, Yamaha has also introduced a new F75 in the same engine family

01/19/2017

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Yamaha Introduces New SDS™ for Reliance®, Saltwater Series II™, and Saltwater Series HS4 Propellers

SDS technology deleivers greater convenience for boaters

KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today three new propellers for boaters who prefer 150-to-300 horsepower: the new Reliance SDS propeller, the new Saltwater Series II propeller, and the new Saltwater Series HS4 propeller. All three propellers now feature improved Shift Dampener Systems (SDS) technology, delivering greater convenience for boaters.

01/19/2017

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New Yamaha Marine Rigging Options Offer More Convenience and More Control

Remote Variable Trolling RPM Switch and "704" Shift Control for mechanical operation

KENNESAW, Ga., January 19, 2017 —  Yamaha Marine Group announced today new rigging components that offer boaters more convenience and control.  Yamaha’s new Remote Variable Trolling RPM Switch (VTS™) and new “704” Shift Control for mechanical operation help improve the overall boating experience.

01/19/2017

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Yamaha Introduces New Talon® Pontoon and Talon GP™ Aluminum SDS™ Propellers

Delivers quiet performance to midrange-powered pontoons and lighter boats

KENNESAW, Ga., January 19, 2017 —  Yamaha Marine Group announced today the addition of two new propellers to its Talon family: the new Talon  Pontoon and Talon GP Aluminum SDS  propellers. The two new propellers bring Yamaha’s exclusive Shift Dampener System (SDS) technology to the thrust-optimized Talon family and deliver quiet performance to midrange-powered pontoons and lighter boats.

01/19/2017

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Bass Pros Enjoy Their Off-Season in Variety of Ways

Yamaha Pro Jared Lintner Celebrates 20th Anniversary a Year Late

Ever since the conclusion of the 2016 Bassmaster® Elite season this past September, Yamaha Pros have been spending the off-season in a variety of ways, but none, perhaps, quite like veteran Jared Lintner. The California-based pro and his wife Keri celebrated their 20th wedding anniversary by taking a week-long cruise in the Bahamas.

01/11/2017

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Martin Peters Appointed to National Marine Sanctuary System Business Advisory Council

Appointment underscores Yamaha’s continued efforts to represent the interests of U.S. recreational anglers and boaters.

Kennesaw, Ga. -  Jan. 10, 2017 – Yamaha Marine Group announced today that Martin Peters, Government Relations Manager, has been appointed to the National Oceanic and Atmospheric Administration’s (NOAA’s) National Marine Sanctuary Business Advisory Council (BAC). Peters is one of 15 council members and will serve a three-year term. The appointment underscores Yamaha’s continued efforts to represent the interests of U.S. recreational anglers and boaters.

01/10/2017

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Yamaha’s “Choose Reliability” Sales Event Offers Customers Great Incentives to Choose Yamaha Power During the First Quarter of 2017

Two ways to build in additional value with qualifying purchase

KENNESAW, Ga., Jan. 2, 2017 — Yamaha Marine Group announced today the “Choose Reliability” Sales Event, a new promotion that offers consumers two great ways to build in additional value with the purchase of a new, select eligible Yamaha outboard during the first quarter of 2017. 

01/03/2017

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On The Run Again

Saltwater Fishin' Vol. 8, No. 3

Fall is Striper Time. Are you ready for the action?

If you live in New England, it’s already started. If you live in the MidAtlantic you know that fall is in the air and millions of striped bass are heading your way. The southward migration of these highly-prized gamefish is a months-long fishing extravaganza that gets any fisherman’s adrenalin pumping. 

11/29/2016

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