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Former Classic® Winner Jones Has a New Competitor on the Water

Fishin' Vol. 10, No. 3

This Season Alton Jones Jr. Joins His Father to Fish the 2017 Bassmaster Classic® and the Elites

Never, in all of his previous 26 seasons of bass tournament competition, has Alton Jones been concerned with how many fish any other anglers may be catching, but that will change this year. That’s because the Yamaha Pro’s 24-year old son, Alton Jr., will be joining him on both the Bassmaster® Elite circuit and in the 2017 Bassmaster Classic® as he begins his own full-time professional career.

03/15/2017

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For Cold Weather Bass, Try This Two-Lure Approach

Fishin' Vol. 10, No. 2

Yamaha Pro Bobby Lane Alternates Jigs and Crankbaits in the Same Water

By most standards, Florida-based pro Bobby Lane would be among the last to say he enjoys fishing cold winter water, but just the opposite is true. The veteran Yamaha Pro has developed a two-lure approach that has nearly taken him to victory in the last two Bassmaster Classics,® both conducted in extremely cold weather.

03/03/2017

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Yamaha Marine Group Welcomes Brett King to 2017 Walleye Pro Team

Pro is veteran angler and AIM® Chairman of the Board

Kennesaw, Ga., February 28, 2017 – Yamaha Marine Group announced today that walleye angler Brett King has joined Yamaha’s 2017 Walleye Pro Fishing Team.   

“We are thrilled to welcome Brett as one of our newest Yamaha Pro Anglers,” said David Ittner, Tournament, Sponsorship and Pro Staff Manager, Yamaha Marine Group. “Brett is a veteran pro angler as well an ambassador to the sport of walleye fishing, serving as longtime chairman of the board for AIM®. He will be a great addition to the team.

02/27/2017

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Yamaha Recognized Again for Excellence in Customer Satisfaction

Award marks company's sixteenth consecutive in 2017

MIAMI, Fla., February 16, 2017 — Yamaha Marine Group announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Yamaha with a CSI Award for excellence in cusomer satisfaction in the Outboard Engine category. This year’s award is the sixteenth consecutive, an achievement no other outboard manufacturer can claim.

02/17/2017

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Skeeter® Recognized Again for Excellence in Customer Satisfaction

Award marks company's fifteenth consecutive in 2017

MIAMI, Fla., February 17, 2017 — Skeeter, a leader in performance fishing boats, announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Skeeter with a CSI Award for excellence in customer satisfaction in the Freshwater Fiberglass Outboard Boat category. This year’s award is the fifteenth consecutive for Skeeter, an achievement no other fiberglass outboard fishing boat manufacturer can claim.  

02/17/2017

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Yamaha Marine Kicks off 2017 by Introducing Eight New Outboards, Set Point™ Boat Positioning Function for Helm Master®, New Propellers and New Rigging Options

New products give boaters even more options and ways to enjoy their time on the water

KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group began the 2017 boat show season with the announcement of eight new outboards, Set Point™ boat positioning function for Helm Master®, and several new propellers and rigging options.

“We are so pleased to introduce so many new products during the first quarter of 2017,” said Ben Speciale. “The expansion of our brand through these products gives boaters even more options and ways to enjoy their time on the water while benefiting from Yamaha innovation, power and reliability.”

02/16/2017

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Yamaha’s Helm Master® Integrated Boat Control System Offers Greater Control with Set Point™ and New CL7™ Display

New functionality takes Helm Master precision and control to the next level

KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group announced today a new feature that gives its Helm Master® Integrated Boat Control System even greater levels of control. With the Set Point™ boat positioning function, boaters now have the capability to integrate all boat control systems and then guide them with global positioning system (GPS) navigation technology.

02/16/2017

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Yamaha Marine Introduces Digital Electronic Control for the F150 and F175

precision of digital throttle and shift now available to more boat packages

KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced that the F150 and the F175 are now available in models with digital electronic control (DEC).  The best-selling, most renowned motor in Yamaha’s history, the F150, and its bigger brother the F175, can now bri

02/16/2017

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New Yamaha Marine Introduces New CL7™ Display

Display and Command Link Plus Gateway® improve boating experience

KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced a new seven-inch CL7™ touchscreen display and a newly-designed, more robust Command Link Plus® gateway. Both are designed to improve the consumer boating experience.

02/16/2017

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Yamaha’s All-New F25 is the Lightest 25-Horsepower Outboard in the Industry

The Smallest of Yamaha’s Midrange Outboards is Now Portable

KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of an all-new F25 to its lineup of four-stroke outboards.  Weighing less than 126 pounds, the smallest of Yamaha’s midrange outboards is now so light and compact, it’s portable.

01/19/2017

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