Newsroom | Yamaha Outboards


Yamaha Marine Group Unveils New 2.5-Horsepower Portable Outboard

Yamaha’s Lightest Portable is Consumer and Environmentally Friendly

Kennesaw, GA – Jan. 6, 2016 – Yamaha Marine Group announced today the introduction of a new 2.5-horsepower four-stroke portable outboard. The new Yamaha F2.5 is now certified with three stars from the California Environmental Protection Agency Air Resources Board (C.A.R.B.) for “ultra-low emissions,” due to internal improvements that make combustion cleaner and more efficient.


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Yamaha’s “Legendary Reliability” Sales Event Gives Customers Great Reasons to Buy New Outboards During the First Quarter of 2016

Customers can boost purchase value of popular models early in the season

KENNESAW, Ga., Jan. 1, 2016 — Yamaha Marine Group announced today the “Legendary Reliability” Sales Event, a new promotion that offers consumers two great ways to build in additional value with the purchase of an eligible, new select Yamaha outboard during the first quarter of 2016. 


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“The Great V8” Sales Event from Yamaha Marine Gives Customers Exciting Reasons to Go Big on Outboard Power in 2016

Offers consumers additional value to Yamaha F350 purchase

KENNESAW, Ga., Dec. 15, 2015 — Yamaha Marine Group announced today “The Great V8” Sales Event, a new promotion that offers consumers an excellent way to build in additional value to the purchase of new V8 Yamaha 350-horsepower, four-stroke outboards.


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Wrong Rod Choice Often Leads to Lost Fish

Fishin' Vol. 8, No. 12

Yamaha Pro Todd Faircloth Matches Rod Actions to Specific Lures

Among his contemporaries in professional bass fishing, Todd Faircloth rates as one of the most consistent anglers in the sport, regularly finishing well and always a threat to win any tournament he enters. The Yamaha Pro has a simple answer for his consistency: he doesn’t lose very many fish.


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How to Clean Striped Bass Like a Pro

Saltwater Fishin' Vol. 7, No. 8

Make this great gamefish into great table fare

Striped bass are the most sought after gamefish on the East Coast. So many anglers fish for them, especially during the spring and fall migrations from their breeding grounds in the Mid-Atlantic to New England and back again, that they are highly regulated. Most of the member states that make up the Atlantic States Marine Fisheries Commission, the interstate compact that manages striped bass, currently have a bag limit of one fish with a minimum size of 28 inches for ocean-caught stripers. 


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‘Burning’ Spinnerbaits Bring Reaction Strikes from Fall Bass

Fishin' Vol. 8, No. 11

Yamaha Pro Matt Herren Uses a Fast Retrieve to Trigger Bass Into Biting

November ranks as one of Matt Herren’s favorite months of the year, but not because he enjoys deer hunting and most whitetail seasons open this month. Rather, the Yamaha Pro knows November means it’s time to burn his spinnerbaits for autumn bass.


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Yamaha Marine Announces Release of Third Video in “Fishing with Helm Master®” Series

Video Highlights Use of Helm Master Speed Control while Trolling

Kennesaw, Ga., Nov. 3, 2015 – Yamaha Marine Group announced today the release of “Trolling with Helm Master,” the third short video in the new “Fishing with Helm Master” series that portrays real-world fishing applications and maneuvering capabilities of Helm Master, Yamaha’s fully integrated boat control system.


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Be Anchor Savvy to Catch More Tog

Saltwater Fishin' Vol. 7, No. 7

Use two anchors to get on the structure and stay there!


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Versatile Topwater “Poppers” Work Well for Fall Fishing

Fishin' Vol. 8, No. 10

Yamaha Pro Bobby Lane Believes These Lures Will Catch Bass Anywhere Right Now

Among his peers in professional tournament competition, Bobby Lane is best known for his skill using spinnerbaits and Carolina rigs, but when water begins cooling in the autumn, the Yamaha Pro often changes to a topwater popping plug. Usually considered a summertime lure, Lane actually keeps a popper tied on throughout the fall months


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Fall Light-Tackle Brawl

Saltwater Fishin' Vol. 7, No. 6

It’s That Time of Year When Albies Are Back in Town

Inshore anglers along the East Coast, from Florida to New England, look forward to fall for a lot of reasons. But those among us who enjoy a really good fight on very light tackle tend to rejoice more than our brethren. That’s because fall is when one of our favorite adversaries moves inshore, often right along the beach fronts, offering us some fast-and-furious, run-and-gun fishing with the lightest of tackle. It’s albie time! 


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