Company News

Yamaha Marine Announces “Summer of Choice” Sales Event

Posted 7/15/2014


Kennesaw, Ga., July 15, 2014 – Yamaha Marine Group announced today the “Summer of Choice” sales event, a new promotion that offers consumers the choice of five years of warranty protection or up to $750 in dealer credit toward the purchase of goods and/or services when they purchase a select new, eligible Yamaha four-stroke outboard.

“There is plenty of summer boating time left, and the ‘Summer of Choice’ sales event gives consumers two great ways to add value to their Yamaha outboard purchases,” said Dale Barnes, Division Manager, Marketing, Yamaha Marine Group.  “Now is the time to take advantage of this incredible promotion.”

The “Summer of Choice” sales event applies to new select, eligible Yamaha 2.5-to-200 horsepower, four-stroke outboards and provides the purchasing consumer with two great options: a choice of three years of Yamaha Limited Warranty Coverage along with an additional two years of Yamaha Extended Service (Y.E.S.) for a total of five years of coverage at no additional cost; or up to a $750 credit based on MSRP towards the purchase of goods and/or services available at the authorized participating Yamaha Outboard dealer that sold the outboard at no extra cost to the purchasing consumer. This promotion does not apply to the new F115B and F175 models.

The promotion is effective for new select, eligible outboards purchased and warranty registered between July 15, 2014, and September 5, 2014.

Other terms, conditions and restrictions apply. Consumers should see their authorized participating Yamaha outboard dealer for a complete terms and conditions and a list of eligible outboards.

Yamaha Marine products are marketed throughout the United States and around the world. Yamaha Marine Group, based in Kennesaw, Ga., supports its 2,000 U.S. dealers and boat builders with marketing, training and parts for Yamaha’s full line of products and strives to be the industry leader in reliability, technology and customer service. Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I. Customer Satisfaction Index award every year since its inception. Visit


 *PROGRAM TERMS AND CONDITIONS: Consumer benefit for purchasing a new (unused, not previously warranty registered) select eligible Yamaha 2.5 to 200 HP four-stroke outboard is choice of either a 24-month Yamaha Extended Service contract (choice offered in Florida is a 24-month Yamaha Limited Warranty), or a credit based on MSRP toward the purchase of goods and/or services at the authorized participating dealer that sold the outboard, at no extra cost to consumer. NO BENEFIT SUBSTITUTIONS. The following four-stroke 115 HP and 175 HP models are NOT eligible for this promotion: F115LB, F115XB, LF115XB, F115JB, F175LA and F175XA. The following four-stroke 115 HP models are eligible for this promotion: F115LA, F115XA, LF115XA, F115JA, F115TLR, F115TXR, F115TJR, LF115TXR. To be eligible, outboards must also have been manufactured since April 2007. Promotion is only applicable from authorized participating Yamaha Outboard dealers in the U.S.A.  sold to purchasing consumers residing in the U.S.A. Promotion is limited to available stock in dealer inventory  that is sold, PDI completed, delivered and warranty registered on YMBS by the dealer in accordance with  Yamaha’s promotion and warranty registration requirements during applicable dates. No model substitutions, benefit substitutions, extensions or rain checks will be allowed. Outboards sold or provided for commercial, camp, resort, rental, promotional/demo, government agency, competition, tournament or sponsorship use are not eligible. This promotion cannot be used in conjunction with any other Yamaha offer. Some exceptions may apply. See authorized, participating Yamaha dealer for complete details. Yamaha reserves the right to change or cancel this promotion at any time. Other restrictions and conditions apply.

REMEMBER to always observe all applicable boating laws. Never drink and drive. Dress properly with a USCG-approved personal floatation device.