Company News Yamaha Marine Gives 2016 Ft. Lauderdale International Boat® Show Attendees Opportunities to Defend Their Right to Fish Posted 11/1/2016 SHOW ATTENDEES WHO ADVOCATE IN THE YAMAHA BOOTH CAN ENTER FOR A CHANCE TO WIN A YETI® COOLER Ft. Lauderdale, Fla. – November 2, 2016 – Yamaha Marine announced today that advocacy opportunities are available in the Yamaha booth for the first time during 2016 Ft. Lauderdale International Boat Show®. Attendees who visit Yamaha in booth number 2028 can enter for a chance to win a YETI® cooler* and can also send a pre-written letter to Congress defending their right to fish. “It’s time for the federal policies that govern U.S. fisheries to account for the impact the recreational and boating industries have on the economy,” said Martin Peters, Government Relations Manager, Yamaha Marine Group. “The best way for our industry to affect change is to raise the voice of the recreational boaters and anglers who are unfairly impacted by laws that are unbalanced.” The pre-written letters address the reauthorization the Magnuson Stevens Act, sector separation in the South Atlantic, and call for a ten percent cap on ethanol in fuel. “We have watched the fisheries management policy known as ‘sector separation’ wreak havoc on recreational fishing in the Gulf of Mexico,” said Peters. “Despite a healthy fish stock, recreational anglers have been limited to ten days a year to fish for Gulf red snapper because of the business interests of a select few. Now, the same process that unfolded in the Gulf is threatening to spread to the South Atlantic. It’s important for the recreational fishing and boating communities to fight this destructive policy by making their voices heard in Washington. We hope that Ft. Lauderdale Boat Show® attendees will use this opportunity to take a stand and protect their right to fish.” Yamaha Marine recently announced its support of a landmark series of recommendations for the incoming Administration and the new Congress that strive to balance improving access to public waters, creating economic growth, and enhancing the conservation of marine fish stocks. Released by the Center for Coastal Conservation, along with the nation’s leading marine conservation and trade associations, the guidance for federal policy makers in A Vision for Marine Fisheries Management in the 21st Century: Priorities for a New Administration calls for an end to antiquated federal policies that have inhibited a vital source of economic growth and a proud American tradition. The Vision report highlights the economic value of recreational fishing in coastal waters. Today, 11 million American anglers fish for recreation in saltwater. From license sales to retail sales, the recreational saltwater fishing industry contributes more than $70 billion annually in economic activity and generates 455,000 jobs. However, outdated federal management policies threaten to stem this positive economic trend. The report also recommends a shift away from using the same tools to manage commercial fishing and recreational fishing at the federal level. New approaches should reflect the reality of demand for recreational access to our marine fishery resources, the current economic activity associated with that access, and the scientific data of the light footprint recreational access has on our fishery resources. “Fishing is a treasured pastime and tradition for millions of Americans and needs to be treated as such,” said Jeff Angers, Center for Coastal Conservation President. “The new Administration and Congress should take steps to keep this tradition alive – for the benefit of all those who enjoy fishing, for the hundreds of thousands employed in the recreational fishing industry, and for future generations of anglers who will fall in love with the sea.” The 2016 Ft. Lauderdale International Boat Show® opens Thursday, Nov. 3, 2016, and runs through Monday, Nov. 7, 2016. For more information and show hours, please visit http://www.showmanagement.com/fort_lauderdale/event/. *No Purchase Is Necessary To Enter Or Win. Ends 12/2/16 at 5:00 p.m. ET. Open only to legal residents of the continental U.S., 18+. Void in AK, HI, PR and any other U.S. territories, possessions and where prohibited by law. Subject to full official rules at http://bassforsalt.com/WinaYETI. Sponsored by Yamaha Motor Corporation U.S.A. ### Yamaha Marine products are marketed throughout the United States and around the world. Yamaha Marine Group, based in Kennesaw, Ga., supports its 2,000 U.S. dealers and boat builders with marketing, training and parts for Yamaha’s full line of products and strives to be the industry leader in reliability, technology and customer service. Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I. Customer Satisfaction Index award every year since its inception. Visit www.yamahaoutboards.com. This document contains many of Yamaha's valuable trademarks. It may also contain trademarks belonging to other companies. Any references to other companies or their products are for identification purposes only, and are not intended to be an endorsement.