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  • Product News

    Yamaha Marine Introduces the XTO Offshore V8 5.6L Outboard

    POSTED 5/23/2018

    Industry Firsts Include Direct Injection and Integrated Electric Steering System

    KENNESAW, Ga., May 23, 2018 —  The new V8 XTO Offshore outboard is designed to take Yamaha’s premium quality brand position to a higher level with extreme power and thrust, toughness and reliability, system integration, control, convenience and customer care. Yamaha has achieved many of these extremes by rethinking the outboard and its related systems, and through the application of technologies new to the industry.
     

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  • Product News

    Yamaha Adds New Features for Helm Master, Expands Offshore Products

    POSTED 5/23/2018

    KENNESAW, Ga., May 23, 2018 — Yamaha Marine announced new features for Helm Master® and the CL7™ Display, and added new Performance 3 SDS™ Propellers and a 35-inch-shaft model of the 4.2-liter V6 F300 (with Digital Electronic Control).

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  • Product News

    Yamaha Marine Introduces New Power, New Control and New Outboard Features for 2018

    POSTED 2/15/2018

    New Outboards, Rigging and Yamaha White Give Customers More Choices for Better Boating Experiences

    KENNESAW, Ga., February 15, 2018 — Yamaha Marine Group kicks off 2018 with a new addition to the V MAX SHO® family, new power and rigging options, and a brand-new color choice for F300 and F350 offshore models; Yamaha White.
     

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  • Product News

    Yamaha Marine Expands V MAX SHO® Family Again with Versatile 90-Horsepower Four-Stroke Outboard

    POSTED 1/11/2018

    The V MAX SHO 90 is the Perfect Fit for Multi-Species and Inshore Boats

    KENNESAW, Ga., January 11, 2018 — Yamaha Marine adds another power option to its legendary V MAX SHO® family in 2018, the V MAX SHO 90.  The smallest of the SHO family is the strongest of all the 90-horsepower outboards on the market, offering class-leading torque and top speed.
     

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  • Product News

    Yamaha Introduces the New Talon® SS4™ Propeller

    POSTED 9/20/2017

    The new propeller is specifically sized to fit lightweight, mid-range outboards used on today’s most-popular flats boats.

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  • Product News

    Yamaha Announces New 4.2-liter F300 V6 Offshore “Mechanical” Outboard

    POSTED 6/22/2017

    YAMAHA’S POPULAR F300 NOW COMES WITH MECHANICAL CONTROL, OFFERS PERFECT REPOWER SOLUTION FOR LARGER CRAFT

     Kennesaw, Ga., June 22, 2017 – Yamaha Marine Group announced today a new mechanical control version of its 300-horsepower 4.2-liter V6 Offshore outboard, available in both left and right-hand rotation.

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  • Product News

    New Sport Cowl Accessory Available for Yamaha F9.9/T9.9

    POSTED 6/22/2016

    CLOSELY COMPLEMENTS COLOR SCHEME OF V MAX SHO® OUTBOARDS

    Kennesaw, Ga., June 22, 2016 – Yamaha Marine Group announced today a new “sport cowl” accessory for the F9.9 and the T9.9. Designed to closely complement the color scheme of the V MAX SHO®, the cowl will become a popular addition in those applications where a 9.9 “kicker” is used with a V MAX SHO outboard as primary power.

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  • Product News

    New Yamaha Talon™ Pontoon SDS™ Propeller Brings Quiet Performance to Midrange-powered Pontoons

    POSTED 6/9/2016

    BLADE DESIGN COMBINED WITH YAMAHA'S SMOOTH AND QUIET SHIFT DAMPENER SYSTEM

    Kennesaw, Ga., June 9, 2016 – Yamaha Marine Group announced today the launch of the Talon Pontoon SDS Propeller, which provides the solution for many of today’s midrange-powered pontoons. The proven blade design is now combined with the smooth, quiet-shifting and low-speed operational benefits of Yamaha’s exclusive Shift Dampener System (SDS), which customers have come to appreciate in many of Yamaha’s Endless Propeller Solutions. 

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  • Product News

    Yamaha Marine Group Unveils New 2.5-Horsepower Portable Outboard

    POSTED 1/6/2016

    YAMAHA’S LIGHTEST PORTABLE IS CONSUMER AND ENVIRONMENTALLY FRIENDLY

    Kennesaw, GA – Jan. 6, 2016 – Yamaha Marine Group announced today the introduction of a new 2.5-horsepower four-stroke portable outboard. The new Yamaha F2.5 is now certified with three stars from the California Environmental Protection Agency Air Resources Board (C.A.R.B.) for “ultra-low emissions,” due to internal improvements that make combustion cleaner and more efficient.

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  • Product News

    Yamaha Marine Group launches Helm Master® Captain’s Delivery and System DVD

    POSTED 8/15/2014

    COMPREHENSIVE OVERVIEW ENHANCES SYSTEM OPERATION

    Kennesaw, Ga., August 15, 2014 – Yamaha Marine Group today announced the launch of the Helm Master Captain’s Delivery and System DVD*, which will be available for dealers, boat builders and Helm Master owners next month.

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  • Product News

    Yamaha Sets Schedule for 2013 V MAX SHO® Demo Tour

    POSTED 4/22/2013

    YAMAHA MARINE GROUP NEWS RELEASE, APRIL 22, 2013

    Kennesaw, Ga., April 22, 2013 -- Yamaha Marine Group today announced the 2013 schedule for the Discover V MAX SHO® Demo tour, a national program consisting of high-performance demo rides in 18 markets designed to show the benefits of Yamaha’s V MAX SHO®, an outboard motor that is becoming known as the most capable in the realm of bass fishing.             

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  • Product News

    Yamaha Sets Schedule for 2013 Discover V6 Offshore 4.2L Demo Tour

    POSTED 4/22/2013

    YAMAHA MARINE GROUP NEWS RELEASE, APRIL 22, 2013

    Kennesaw, Ga., April 22, 2013 --Yamaha Marine Group today announced the 2013 schedule for its V6 Offshore 4.2L Demo tour, a national program consisting of high-performance demo rides designed to show the benefits of Yamaha’s line of 4.2-liter V6 offshore outboards.  

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  • Product News

    Yamaha Marine to Debut Exciting New Products at 2013 Miami International Boat Show®

    POSTED 12/5/2012

    Kennesaw, Ga., Dec. 5, 2012 – Yamaha will debut one of the most exciting new product lines the industry has to offer at the 2013 Miami International Boat Show®. These new products represent the cutting edge of marine technology, while offering Yamaha’s signature power and reliability. Below is an overview of the all-new “game changers” from Yamaha Marine Group. 

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  • Product News

    Yamaha’s New “Proven Choice Sales Event” Gives Consumers Even More Value with the Purchase of a New Outboard

    POSTED 1/3/2012

    KENNESAW, Ga., January 3, 2012 — Yamaha Marine Group today announced “The Proven Choice Sales Event,” a new promotion that gives consumers two great ways to build-in additional value with their purchase of a new Yamaha outboard.

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  • Product News

    Yamaha Introduces Four New Propellers

    POSTED 6/14/2011

    YAMAHA MARINE GROUP NEWS RELEASE, JUNE 14, 2011

    Kennesaw, Ga., June 14, 2011 — Yamaha Marine Group announced today it will increase its propeller offerings as part of its ongoing effort to provide endless propeller solutions to help any boat, from large to small and offshore to fresh water, achieve peak performance on the water. Added to Yamaha’s propeller line up are four new products that are now available through Yamaha marine dealers nationwide.

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  • Product News

    Precision Propeller Industries, Inc. Introduces the Propeller Bass Boaters Have Been Waiting For

    POSTED 6/1/2011

    YAMAHA MARINE GROUP NEWS RELEASE, JUNE 1, 2011

    Kennesaw, Ga., June 1, 2011 – Precision Propeller Industries, Inc. today launched the new high-performance FXP propeller from Turbo®. Engineered to deliver great overall performance at tournament load, it’s aimed specifically at today’s high-performance, four-stroke bass boat outboards.

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  • Product News

    Yamaha’s New F115 Delivers Greater Efficiency

    POSTED 5/25/2011

    YAMAHA MARINE GROUP NEWS RELEASE, MAY 25, 2011

    Kennesaw, Ga. , May 25, 2011 — Yamaha Marine Group today launched a newly redesigned F115 outboard that is both lighter and more efficient that its predecessor. Based on the venerable DOHC in-line, four-cylinder 16-valve engine that set the standard for reliability and durability, the redesigned F115 also features new technologies that make this outboard a true category leader.

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  • Product News

    Yamaha’s New 3.3L F200/F225 Gets New Powerhead for Better Low and Mid-Range Punch

    POSTED 5/25/2011

    YAMAHA MARINE GROUP NEWS RELEASE, MAY 25, 2011

    Kennesaw, Ga., May 25, 2011 — Yamaha Marine Group today announced new “mechanical” F200 and F225 outboard models within its 3.3-liter V6 outboard family. These newly re-designed models now use the same powerhead that drives the legendary 3.3-liter V6 F250.

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  • Product News

    Fuel Tank Regulation Inspires New Hose Connectors

    POSTED 5/18/2011

    Goal to Reduce Fuel Spills, Spray

    KENNESAW, Ga., May 18, 2011 -- As a result of new EPA regulations, changes to portable marine fuel tanks, fuel hoses and primer bulbs will soon affect boat builders, marine dealers and consumers. Consumers should become familiar with the changes in the system components and their operation. They should also become aware of a new Yamaha-exclusive fuel line connector.
     

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  • Product News

    Yamaha Sets Schedule for 2011 Discover VMAX SHO® Demo Tour

    POSTED 1/27/2011

    YAMAHA MARINE GROUP NEWS RELEASE, JANUARY 27, 2011

    Kennesaw, Ga., January 27, 2011 -- Yamaha Marine Group today announced the 2011 schedule for the Discover VMAX SHO® Demo tour, a national program consisting of high-performance demo rides in 15 markets designed to show the benefits of Yamaha’s VMAX SHO®, an outboard motor that is becoming known as the most capable in the realm of bass fishing. 

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  • Product News

    Yamaha Motor and Volvo Penta® Sign Technical Agreement for Joint Development of Boat Control Systems

    POSTED 12/6/2010

    YAMAHA MARINE GROUP NEWS RELEASE, DECEMBER 6, 2010

    KENNESAW, Ga., Dec. 6, 2010 — Yamaha Motor Co. Ltd. and AB Volvo Penta® today announced that they have signed a technical agreement for the joint development of boat control systems for boats with outboard motors.

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