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Yamaha Marine Announces “Why Wait for Spring” Sales Event

Posted 10/17/2023

KENNESAW, Ga., October 17, 2023 Yamaha Marine gives customers more reasons to choose reliable Yamaha outboard power with the “Why Wait for Spring” sales event. Customers who purchase select eligible, new Yamaha four-stroke outboards between October 17, 2023, and December 15, 2023, have several options to add value depending on horsepower range.

Through the new promotion, customers who purchase eligible, new Yamaha outboards in the 30-to-300 horsepower range have an opportunity to add three years of Y.E.S. coverage to three years of Yamaha Limited Warranty coverage for a total of six years of warranty protection. Customers who purchase Yamaha 425-450 horsepower outboards can add two years of Y.E.S. coverage to five years of Yamaha Limited Warranty coverage for a total of seven years of warranty protection. As a bonus, customers who purchase outboards in the 115-to-450 horsepower range and also purchase, install and activate Siren 3 Pro can receive half off of a new Siren subscription plus $1,000 in dealer credit. Finally, the “Why Wait for Spring” sales event gives customers who purchase Yamaha outboards in the 2.5-to-25 horsepower range the ability to earn up to $300 in dealer credit based on MSRP.

The ‘Why Wait for Spring’ sales event gives customers the chance to benefit from added value at every Yamaha four-stroke outboard horsepower range,” said Susan Camp, Division Manager, Marketing, Yamaha Marine Engine Systems. “Now is a great time to buy and prepare for the 2024 boating season.”

Yamaha’s “Why Wait for Spring?” sales event is effective for eligible, new Yamaha four-stroke outboards purchased from October 17, 2023, through December 15, 2023.

Additional terms and conditions apply*. Consumers should see authorized, participating Yamaha outboard dealers for a complete list of eligible outboards and all terms, conditions and procedures.

Yamaha Marine products are marketed throughout the United States and around the world. Yamaha Marine Engine Systems, based in Kennesaw, Ga., supports its 2,000 U.S. dealers and boat builders with marketing, training and parts for Yamaha’s full line of products and strives to be the industry leader in reliability, technology and customer service. Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I. Customer Satisfaction Index award every year since its inception. Visit

*PROGRAM TERMS AND CONDITIONS: Consumer benefit for purchasing a new (unused, not previously warranty registered) select eligible Yamaha four-stroke outboard is based on horsepower as follows: 425-450 hp is a 24-month Yamaha Extended Service contract (choice offered in Florida is an additional 24-month Yamaha Limited Warranty); 30-300 hp is a 36-month Yamaha Extended Service contract (choice offered in Florida is an additional 36-month Yamaha Limited Warranty); 2.5hp to 25 hp four stroke outboard is a credit toward the purchase of goods and/or services, based on MSRP, at the authorized participating dealer that sold the outboard, at no extra cost to consumer. Consumers who purchase an eligible new 115-450 hp four stroke outboard and also purchase and activate a Siren 3 Pro will receive: (i) a $1,000 Consumer Credit towards the purchase of goods and/or services based on MSRP at the authorized participating Yamaha Outboard Dealer that sold the outboard, at no extra cost to the consumer; and (ii) half (1/2) off the new Siren 3 Pro subscription price using promo code: WhyWait50, subject to the following: (a) the Siren 3 Pro must be installed on the boat with the registered and eligible outboard unit; (b) to purchase a Siren 3 Pro Main Device subscription, consumer must visit and purchase an annual, seasonal or monthly cellular (Maine Device) subscription. To receive the half (1/2) off Siren 3 Pro subscription discount, consumer must create a Siren Marine customer account, select an annual, season or monthly (Main Device) subscription and enter the WhyWait50 promo code during the checkout process. Discounts are based on published prices in effect at time of activation; (c) Siren 3 Pro subscriptions must be activated by January 12, 2024; (d) purchases of new boats with eligible outboards with already pre-installed with a Siren 3 Pro Main Device are eligible; (e) Why Wait50 promo code is not applicable for any subsequent subscription renewal and (f) limited to one (1) Siren 3 Pro and one (1) subscription per consumer. To be eligible, outboards must also have been manufactured since January 2017. Promotion is only applicable from authorized participating Yamaha Outboard dealers in the U.S.A. sold to purchasing consumers residing in the U.S.A. Promotion is limited to available stock in dealer inventory that is sold October 17, 2023 – Dec 15, 2023 and PDI completed, delivered and warranty registered on YMBS by the dealer in accordance with Yamaha’s promotion and warranty registration requirements. No model substitutions, benefit substitutions, extensions or rain checks will be allowed. Outboards sold or provided for commercial, camp, resort, guide, rental, promotional/demo, government agency, competition, tournament or sponsorship use are not eligible. This promotion cannot be used in conjunction with any other Yamaha offer. Some exceptions may apply. See authorized participating Yamaha dealer for complete details. Yamaha reserves the right to change or cancel this promotion at any time.


This document contains many of Yamaha's valuable trademarks. It may also contain trademarks belonging to other companies. Any references to other companies or their products are for identification purposes only and are not intended to be an endorsement. 

REMEMBER to always observe all applicable boating laws. Never drink and drive. Dress properly with a USCG-approved personal floatation device and protective gear.

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