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Yamaha U.S. Marine Business Unit Names Jason Berry Customer Experience Division Manager

Posted 9/13/2023

Kennesaw, Ga. – September 13, 2023 –Yamaha U.S. Marine Business Unit announced today the appointment of Jason Berry to Customer Experience Division Manager. In his new role, Berry is responsible for leading and supporting Marine Field Service and call centers for Outboard, WaterCraft, Bennett and Siren. Berry and his teams provide in market product support, dealer development, growing technicians, workforce development, consumer support, dealer technical support, Bennett customer and technical support team, and Siren customer and technical support team.

“Jason’s in-depth knowledge of Yamaha products coupled with more than 18 years of experience will serve the Customer Experience Division well as he assumes the Division Manager leadership role,” said Joe Maniscalco, General Manager, Marine Service. “His expertise will continue to enhance the various teams he leads and supports.”

Berry joined the Yamaha team in 2005 as an Outboard Inside Parts Sales Representative. In addition, he held positions including WaterCraft Accessory Product Planner, Parts and Accessory Sales and Marketing Supervisor for Golf Car, Snowmobile, WaterCraft and Yamalube, Parts and Accessories National Sales and Field Support Manager for WaterCraft, Motorsports and Golf Car, and WaterCraft Service Manager.

Berry reports directly to Joe Maniscalco, General Manager, Marine Service.

Yamaha U.S. Marine Business Unit, based in Kennesaw, Ga., markets and sells marine outboard motors ranging in size from 2.5 to 450 horsepower. It also markets and sells fiberglass, jet-drive sport boats ranging from 19 to 27 feet, and personal watercraft. The unit includes manufacturing companies and divisions of Yamaha Marine Systems Co., Inc., including Kracor of Milwaukee (rotational molding), Bennett Marine of Deerfield Beach, Fla. (trim tabs), Siren Marine, Inc. of Newport, RI (Connected Boat) and Yamaha Marine Precision Propellers of Indianapolis (stainless steel propellers). Yamaha Marine Group is a division of Yamaha Motor Corporation, U.S.A., based in Cypress, Calif.


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REMEMBER to always observe all applicable boating laws. Never drink and drive. Dress properly with a USCG-approved personal floatation device and protective gear.

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