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Industry Firsts Include Direct Injection and Integrated Electric Steering System
KENNESAW, Ga., May 23, 2018 — The new V8 XTO Offshore outboard is designed to take Yamaha’s premium quality brand position to a higher level with extreme power and thrust, toughness and reliability, system integration, control, convenience and customer care. Yamaha has achieved many of these extremes by rethinking the outboard and its related systems, and through the application of technologies new to the industry.
KENNESAW, Ga., May 23, 2018 — Yamaha Marine announced new features for Helm Master® and the CL7™ Display, and added new Performance 3 SDS™ Propellers and a 35-inch-shaft model of the 4.2-liter V6 F300 (with Digital Electronic Control).
Legislation would require more detailed labeling of gas pumps that dispense E15 fuel, which causes corrosion and mechanical problems in equipment with small engines
WASHINGTON D.C., May 17, 2018 – Congressman Austin Scott (GA-08) and Congresswoman Lois Frankel (FL-21), members of the Congressional Boating Caucus, introduced the Consumer Protection and Fuel Transparency Act of 2018 on May 16. The bipartisan legislation would more clearly label harmful and corrosive E15 ethanol blended gasoline at pumps across the country, which would better protect engines in boats, motorcycles, pre-2001 model year vehicles and outdoor power equipment.
Yamaha Marine Group announced today the “Wake Up to Savings” Sales Event, a new promotion that allows customers to build in even more value when they purchase lightweight, compact, powerful, new Yamaha four-stroke outboards in the 2.5 – 150 horsepower range.
Greenville, S.C. – March 19, 2018 – Yamaha Pro Angler Jordan Lee is the 2018 Bassmaster Classic® Champion. Lee, who began Sunday’s championship round in sixth place, caught five bass that weighed 16 pounds, 5 ounces and won the 2018 Bassmaster Classic® with a three-day total of 47 pounds, 1 ounce. Lee also won the 2017 Classic on Lake Conroe, Texas, and joins fishing legends Rick Clunn and Kevin VanDam as the only anglers in history to win the Super Bowl of professional bass fishing two years in a row.
One Lost Fish May Have Cost 2015 Win for Yamaha Pro
Bobby Lane admits he still remembers a bass he lost on the first day of the 2015 Bassmaster Classic® that might have cost him a win in the event, but the Yamaha Pro likes his chances even more as he heads into this year’s Classic,® to be held March 16–18 at Lake Hartwell near Greenville, SC.
Kennesaw, Ga., March 1, 2018 –Yamaha Marine Group announced today the launch of the 2018 “Yamaha Classic Photo Contest” on Facebook®, Twitter®, and Instagram®. The contest invites participants to send in their Yamaha photos and awards the entry that best represents Yamaha and/or the Yamaha Marine lifestyle. The “Yamaha Classic Photo Contest” is in effect from February 26 through March 5, 2018.
MIAMI, Fla., February 16, 2018 — Yamaha Marine Group announced today during Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has once again recognized Yamaha with a CSI Award for excellence in customer satisfaction in the Outboard Engine category. Yamaha has been the recipient of this award consecutively since its inception in 2001, an achievement no other outboard manufacturer can claim.
New Outboards, Rigging and Yamaha White Give Customers More Choices for Better Boating Experiences
KENNESAW, Ga., February 15, 2018 — Yamaha Marine Group kicks off 2018 with a new addition to the V MAX SHO® family, new power and rigging options, and a brand-new color choice for F300 and F350 offshore models; Yamaha White.
Alexander City, Ala. – Feb. 12, 2018 – Yamaha Pro Takahiro Omori took home the first-place trophy after the first Bassmaster® Elite tournament of 2018 on Sunday, Feb. 11. The veteran pro finished the tournament with 14 pounds on the final day of competition to capture the win on Lake Martin with a four-day total of 59 pounds 8 ounces.
Kissimmee, Fla. – Feb. 7, 2018 – Yamaha Pro Bobby Lane took home a wire-to-wire first-place finish at the first Bass Pro Shops® Bassmaster® Eastern Open on Saturday, Feb. 3 with a three-day total of 60 pounds. For the Lakeland, Fla. angler, the victory represents a hometown win long in the making.
Defending Champion Not Feeling Pressure, Looking Forward to Lake Hartwell
Only five anglers have won the Bassmaster Classic® more than once during its 47-year history, and of those, only two have won the event in consecutive years. This March, when the 2018 Classic® is held on South Carolina’s Lake Hartwell, Yamaha Pro Jordan Lee hopes to add his name to both lists.
Congratulates Veteran Pro Angler Bill Lowen on New Partnership Xpress Boats
Kennesaw, Ga., Jan. 25, 2018 – Yamaha Marine Group is pleased to welcome anglers Jordan Lee, Matt Lee, Hunter Bland, Zach Axtman, Scott Rhodes, and Troy Creasy to the Pro Team for the 2018 season. The new team members will compete within the bass and walleye professional tournament circuits, and will serve as ambassadors of the Yamaha Marine brand throughout the year. Yamaha Marine also congratulates 11-year Pro Team member Bill Lowen on his new partnership with Xpress Boats for the 2018 season.
Kennesaw, Ga., January 23, 2018 – Yamaha Marine Group announced today a newly-formed Marine Power Sales and Marketing team. Mark Tracy, formerly OEM Sales Division Manager, assumed the title of General Manager effective January 8, and now oversees the OEM and Dealer Sales and Marketing divisions for the Marine group.
The V MAX SHO 90 is the Perfect Fit for Multi-Species and Inshore Boats
KENNESAW, Ga., January 11, 2018 — Yamaha Marine adds another power option to its legendary V MAX SHO® family in 2018, the V MAX SHO 90. The smallest of the SHO family is the strongest of all the 90-horsepower outboards on the market, offering class-leading torque and top speed.
New Programs Aim to Help Dealers Increase Profitability, Customer Satisfaction
Kennesaw, Ga. – Jan. 10, 2018 – Yamaha Marine Group will put more resources behind Yamaha Marine University™ in 2018, supercharging the dealer education entity with more programs focused on dealer profitability and increased customer satisfaction. New YMU initiatives will include a much-anticipated apprenticeship program for developing skilled dealer technicians, as well as classroom training, online modules, trade school collaborations, and online education modules. The reinvigorated YMU further defines Yamaha Marine’s position as a leader in dealer education and marine career development.
The Skinny on a New Tournament Series and Tips on Finding Kingfish
The Outer Banks of North Carolina are a national treasure. The region starts as a peninsula a dozen miles north of the Virginia state line and extends unbroken for 70 miles until you reach Oregon Inlet. From there, it becomes a series of barrier islands extending another 100 miles to Cape Lookout. OBX separates Currituck, Albamarle and Pamlico Sounds from the Atlantic Ocean, and encompasses some of the most beautiful beaches, quaint towns, fishing ports and expansive backwaters in the country - all teaming with fish, waterfowl, sea birds and even wild horses.
KENNESAW, Ga., Jan. 2, 2018 — Yamaha Marine Group announced today the “Key to Reliability” Sales Event, a new promotion that offers consumers two great incentives that build in additional value with the purchase of a new, select eligible Yamaha outboard during the first quarter of 2018.
Yamaha Pro Bill Lowen Uses Three Lures in Shallow, Well-Defined Places
Veteran tournament angler Bill Lowen enjoys these cold, frigid days on the water because he knows bass will be in well-defined areas they use year after year, they’ll hit one of his three favorite lures, and by day’s end he and his companions may have caught and released as many as 100 fish.
KENNESAW, Ga., December 1, 2017 - Yamaha Marine Group announced today the donation of four boats, four trailers and four Yamaha four-stroke outboard motors to the Georgia Department of Natural Resources. The Georgia DNR will use the boats to assist in search and rescue efforts during the event of an emergency or natural disaster. Yamaha Marine Group President Ben Speciale presented the boats to Colonel Eddie Henderson, Director of Law Enforcement for the Georgia DNR in front of Yamaha employees at 11:30 a.m. on Friday, Dec. 1, at Yamaha’s Kennesaw, Ga. headquarters.
Kennesaw, Ga. – November 30, 2017 – The Association of Marketing and Communication Professionals (AMCP) honored Yamaha Marine Group with a 2017 MarCom Platinum Award in the digital media category for the newly launched website YamahaOutboards.com. Judges reviewed more than 6,000 entries before selecting the 2017 winners.
BRIDGEPORT, Ala., November 28, 2017- Yamaha Marine Group announced today the donation of two F90 outboards to the Stevenson, Ala. Fire Department, and one F150 outboard to the Bridgeport, Ala. Fire Department. Both fire departments will use the donated outboards to assist in search and rescue on the Tennessee River and surrounding lakes.
Hosts 100 Students for Facility Tour and Hands-on Manufacturing Experience
Indianapolis, In., October 6, 2017- Yamaha Marine Precision Propellers, Inc., hosted 100 students in celebration of National Manufacturing Day (MFG Day®) on Oct. 6. The students, many of whom attend local technical schools in the Indianapolis area, had the opportunity to see how propellers are manufactured, and even poured steel to make a marine part of their own.
KENNESAW, Ga., Oct. 2, 2017 — Yamaha Marine Group announced today the “Why Wait for Spring” sales event, a new promotion that gives customers a great way to add even more value to new Yamaha four-stroke outboard purchases this fall.
Yamaha Pro Already Motivated to Win Another Title in 2018
As Brandon Palaniuk accepted his first B.A.S.S.® Angler of the Year trophy on the weigh-in stand at Mille Lacs Lake in Minnesota, two thoughts flashed through his mind. First, the Yamaha Pro felt relief that he had at last won the coveted title after holding the points lead since July; and secondly, that he was already motivated to win the title again.
Bassmaster® Elite Champion Advocates on Behalf of Recreational Anglers
The new propeller is specifically sized to fit lightweight, mid-range outboards used on today’s most-popular flats boats.
TAMPA, Fla., Sept. 19, 2017 – The National Marine Manufacturers Association (NMMA®) and Boating Writers International (BWI) honored Yamaha Marine Group with its IBEX Innovation Award in the outboard motor category for the Yamaha F25 during the annual International Boatbuilders' Exhibition and Conference (IBEX®) at the Tampa Convention Center.
Yamaha Pro Keith Combs is Toyota® Mille Lacs Champion
Onamia, Minn., Sept. 18, 2017 - Skeeter/Yamaha Pro Brandon Palaniuk is the 2017 Toyota® Bassmaster® Angler of the Year. Palaniuk caught 62 pounds, 3 ounces of bass to finish in 20th place, earning the points he needed to surpass Oklahoma Pro Jason Christie by a final margin of 902 to 888 points, and claim his first Angler of the Year title during the Toyota® Mille Lacs Championship tournament.
Department to expand all outboard video communications, improve the reach of education and training materials and grow the presence of the Yamaha Marine brand.
Yamaha Pro Ish Monroe Offers Tips to Simplify The Process
Where do you start fishing? When do you leave for a new area? Which lure might work best? As a fulltime bass tournament competitor, veteran Yamaha Pro Ish Monroe has to answer these questions every day of competition, so he tries to simplify the process as much as possible.
Live video feed of hearing available on Yamaha Outboards YouTube
Soldotna, Alaska, August 18, 2017 – Yamaha Marine Group President Ben Speciale will testify at a U.S. Senate field hearing held by Senator Dan Sullivan (R-Alaska), Chairman of the U.S. Senate Subcommittee on Oceans, Atmosphere, Fisheries, and Coast Guard, on Wednesday, August 23, 2017, at Kenai Peninsula College in Soldotna, Alaska from 1:00-4:00 p.m. AKDT, 5:00-8:00 p.m. EDT.
All-New YamahaOutboards.com Delivers Enhanced Online Experience for Customers
Kennesaw, Ga. – August 16, 2017 – Yamaha Marine Group announced today the launch of an all-new YamahaOutboards.com website designed to provide consumers and dealers with an even better online experience from Yamaha.
YOUNG ROOKIE ANGLER USING XPRESS® X-21 IN BASSMASTER® ELITE SERIES
Yamaha Pro Hamilton Comfortable Competing in Aluminum Boat
Young Rookie Angler Using Xpress® X-21 In Bassmaster® Elite Series
YAMAHA MARINE IMMEDIATE PAST PRESIDENT TO FILL RECREATIONAL FISHING SEAT
Washington, D.C. - June 28, 2017 – Yamaha Marine Group announced today that Immediate Past President, Phil Dyskow, has been appointed to the Gulf of Mexico Fishery Management Council (Gulf Council.) Nominated for a Recreational Fishing position by Florida Governor Rick Scott, Dyskow’s appointment underscores his diverse knowledge of marine fisheries and proven business leadership.
FISHING INSIDE WATERS FOR AGGRESSIVE FLOUNDER CAN BENEFIT FROM THE RIGHT BOAT AND THE RIGHT TECHNIQUES NO MATTER WHERE YOU CHASE THEM
Fishing inside waters for aggressive flounder can benefit from the right boat and the right techniques no matter where you chase them
YAMAHA’S POPULAR F300 NOW COMES WITH MECHANICAL CONTROL, OFFERS PERFECT REPOWER SOLUTION FOR LARGER CRAFT
Kennesaw, Ga., June 22, 2017 – Yamaha Marine Group announced today a new mechanical control version of its 300-horsepower 4.2-liter V6 Offshore outboard, available in both left and right-hand rotation.
CREATES YAMAHA MARINE SYSTEMS COMPANY
Kennesaw, Ga. June 20, 2017 — Yamaha Motor Corporation, U.S.A. today announced the creation of Yamaha Marine Systems Company (hereafter “YMSC”), a subsidiary of Yamaha Motor Corp., U.S.A. This newly formed subsidiary has acquired the assets of Kracor, Inc., a rotational molding manufacturer based in Milwaukee, Wisc.
YAMAHA MARINE GROUP APPLAUDS EFFORTS TO IMPROVE RECREATIONAL FISHING ACCESS
Kennesaw, Ga., June 15, 2017 - – Yamaha Marine Group applauds the U.S. Department of Commerce for its decision to expand the 2017 private recreational fishing season for Gulf of Mexico red snapper, and the many organizations and individuals who have contributed to increasing access for recreational anglers.
SALTWATER FISHIN' VOL. 10, NO. 4
Yamaha Pro Mark Davis Offers Two Solutions For Catching Bass This Spring
THIRD ELITE VICTORY FOR THE 29-YEAR-OLD IDAHO PRO KNOWN AS “THE PRODIGY”
Lufkin, Texas – May 22, 2017 – Yamaha Pro Brandon Palaniuk finished Sunday’s Toyota®Bassmaster® Elite Texas Fest with a catch of 21 pounds, 12 ounces to capture the win on Sam Rayburn Reservoir with a four-day total of 93 pounds, 12 ounces. It was the third Elite victory for the 29-year-old Idaho pro known as “the prodigy.”
REPOWERS WHALE DISENTANGLEMENT VESSEL USED FOR RESEARCH AND RESCUE PROGRAMS IN CAPE COD BAY
Kennesaw, Ga., May 19, 2017 – Yamaha Marine Group has expanded its conservation efforts to support the Center for Coastal Studies in Provincetown, Mass., with the donation of a 300-horsepower outboard. In addition to another F300 donation from Napi Van Dereck, owner of Napi’s restaurant in Provincetown, and rigging and labor donation from Nauset Marine in Orleans, Mass., the outboards will repower the twin-engine Ibis, a whale disentanglement vessel used to assist with several research and rescue programs in the Cape Cod Bay area.
SAVE OUR SEAS ACT IS GOOD FOR BOATERS, ANGLERS, AND COASTAL COMMUNITIES
Kennesaw, Ga. - May 15, 2017 – Yamaha Marine Group today announced its endorsement of S. 756, the bipartisan Save Our Seas Act, which was introduced in the U.S. Senate by Senators Dan Sullivan (R-AK), Sheldon Whitehouse (D-RI), and Cory Booker (D-NJ.)
THIRD CONSECUTIVE YEAR FOR RECOGNITION FOR YAMAHA OUTBOARDS
KENNESAW, Ga., May 11, 2017 — Yamaha Marine Group announced today that its new F90 outboard has been named one of Boating Industry’s® 2017 Top Products. The publication’s fourth annual Top Products list was published in the May edition of Boating Industry®magazine. This is the third consecutive year that Yamaha Outboards has made the list.
MOVES CONTINUE EXCEPTIONAL TECHNICAL TRAINING AND SUPPORT FOR YAMAHA DEALER NETWORK
Kennesaw, Ga., May 5, 2017 – Yamaha Marine Group announced today several employee promotions and organizational changes within the Marine Service Division.
BUILDS IN ADDITIONAL VALUE AT BEGINNING OF BUSY BOATING SEASON
Kennesaw, Ga., May 1, 2017 – Yamaha Marine Group announced today the “Season of Savings” sales event, a promotion that offers consumers up to $750 in dealer credit toward the purchase of goods and/or services when they purchase an eligible, select, new Yamaha four-stroke outboard.
MARTIN PETERS BECOMES SENIOR MANAGER, MARINE COMMUNICATIONS AND GOVERNMENT RELATIONS
Kennesaw, Ga., April 19, 2017 – Yamaha Marine Group announced today several employee promotions and organizational changes within the Marine Marketing Division, including the promotion of Martin Peters to Senior Manager, Marine Communications and Government Relations.
DONATIONS OVER LAST FIVE YEARS "REFLECT TRUE SPIRIT" OF AWARD
Kennesaw, Ga., March 21, 2017 – Yamaha Marine Group announced today that it was named the recipient of the Tennessee Board of Regents Chancellors Award for Excellence in Philanthropy. The award recognizes Yamaha’s contributions to the Motorcycle and Marine Service Program at the Tennessee College of Applied Technology (TCAT) Chattanooga.
RECOGNIZED FOR CONTRIBUTIONS TO THE MOTORCYCLE AND MARINE SERVICE PROGRAM AT THE TENNESSEE COLLEGE OF APPLIED TECHNOLOGY (TCAT) CHATTANOOGA
Kennesaw, Ga., March 20, 2017 – Yamaha Marine Group announced today that it was awarded the 2017 Silver Star of Excellence from the American Technical Education Association and the National Technical Honor Society®. Yamaha was recognized for its contribution to the Motorcycle and Marine Service Program at the Tennessee College of Applied Technology (TCAT) Chattanooga.
QUALIFICATIONS INCLUDE DECADES OF INDUSTRY, CONSERVATION, AND FISHERIES REGULATION EXPERIENCE
Kennesaw, Ga., March 16, 2017 - Yamaha Marine Group praised Governor Rick Scott for his recommendations to the Secretary of Commerce for appointments to the Gulf of Mexico Fishery Management Council (GMFMC), which included Phil Dyskow, Immediate Past President of Yamaha Marine Group.
FISHIN' VOL. 10, NO. 3
This Season Alton Jones Jr. Joins His Father to Fish the 2017 Bassmaster Classic® and the Elites
FISHIN' VOL. 10, NO. 2
Yamaha Pro Bobby Lane Alternates Jigs and Crankbaits in the Same Water
PRO IS VETERAN ANGLER AND AIM® CHAIRMAN OF THE BOARD
Kennesaw, Ga., February 28, 2017 – Yamaha Marine Group announced today that walleye angler Brett King has joined Yamaha’s 2017 Walleye Pro Fishing Team.
AWARD MARKS COMPANY'S SIXTEENTH CONSECUTIVE IN 2017
MIAMI, Fla., February 16, 2017 — Yamaha Marine Group announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Yamaha with a CSI Award for excellence in cusomer satisfaction in the Outboard Engine category.
AWARD MARKS COMPANY'S FIFTEENTH CONSECUTIVE IN 2017
MIAMI, Fla., February 17, 2017 — Skeeter, a leader in performance fishing boats, announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Skeeter with a CSI Award for excellence in customer satisfaction in the Freshwater Fiberglass Outboard Boat category.
NEW PRODUCTS GIVE BOATERS EVEN MORE OPTIONS AND WAYS TO ENJOY THEIR TIME ON THE WATER
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group began the 2017 boat show season with the announcement of eight new outboards, Set Point™ boat positioning function for Helm Master®, and several new propellers and rigging options.
NEW FUNCTIONALITY TAKES HELM MASTER PRECISION AND CONTROL TO THE NEXT LEVEL
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group announced today a new feature that gives its Helm Master® Integrated Boat Control System even greater levels of control.
PRECISION OF DIGITAL THROTTLE AND SHIFT NOW AVAILABLE TO MORE BOAT PACKAGES
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced that the F150 and the F175 are now available in models with digital electronic control (DEC).
DISPLAY AND COMMAND LINK PLUS GATEWAY® IMPROVE BOATING EXPERIENCE
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced a new seven-inch CL7™ touchscreen display and a newly-designed, more robust Command Link Plus® gateway. Both are designed to improve the consumer boating experience.
THE SMALLEST OF YAMAHA’S MIDRANGE OUTBOARDS IS NOW PORTABLE
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of an all-new F25 to its lineup of four-stroke outboards. Weighing less than 126 pounds, the smallest of Yamaha’s midrange outboards is now so light and compact, it’s portable.
REMOTE VARIABLE TROLLING RPM SWITCH AND "704" SHIFT CONTROL FOR MECHANICAL OPERATION
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today new rigging components that offer boaters more convenience and control. Yamaha’s new Remote Variable Trolling RPM Switch (VTS™) and new “704” Shift Control for mechanical operation help improve the overall boating experience.
DELIVERS QUIET PERFORMANCE TO MIDRANGE-POWERED PONTOONS AND LIGHTER BOATS
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of two new propellers to its Talon family: the new Talon Pontoon and Talon GP Aluminum SDS propellers. The two new propellers bring Yamaha’s exclusive Shift Dampener System (SDS) technology to the thrust-optimized Talon family and deliver quiet performance to midrange-powered pontoons and lighter boats.
YAMAHA PRO JARED LINTNER CELEBRATES 20TH ANNIVERSARY A YEAR LATE
Ever since the conclusion of the 2016 Bassmaster® Elite season this past September, Yamaha Pros have been spending the off-season in a variety of ways, but none, perhaps, quite like veteran Jared Lintner. The California-based pro and his wife Keri celebrated their 20th wedding anniversary by taking a week-long cruise in the Bahamas.
APPOINTMENT UNDERSCORES YAMAHA’S CONTINUED EFFORTS TO REPRESENT THE INTERESTS OF U.S. RECREATIONAL ANGLERS AND BOATERS.
Kennesaw, Ga. - Jan. 10, 2017 – Yamaha Marine Group announced today that Martin Peters, Government Relations Manager, has been appointed to the National Oceanic and Atmospheric Administration’s (NOAA’s) National Marine Sanctuary Business Advisory Council (BAC).
TWO WAYS TO BUILD IN ADDITIONAL VALUE WITH QUALIFYING PURCHASE
KENNESAW, Ga., Jan. 2, 2017 — Yamaha Marine Group announced today the “Choose Reliability” Sales Event, a new promotion that offers consumers two great ways to build in additional value with the purchase of a new, select eligible Yamaha outboard during the first quarter of 2017.