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Your source for the latest in Yamaha Outboards news
KENNESAW, Ga., Oct. 2, 2018 — Yamaha Marine Group announced today its “Why Wait for Spring” sales event, a promotion that gives customers a great way to add even more value to new eligible Yamaha four-stroke outboard purchases during the fall.
TAMPA, Fla., Oct. 2, 2018 – The National Marine Manufacturers Association (NMMA®) and Boating Writers International (BWI) honored Yamaha Marine Group with its IBEX® Innovation Award in the outboard motor category for the new Yamaha V8 XTO Offshore® during the annual International Boatbuilders' Exhibition and Conference (IBEX®) at the Tampa Convention Center.
KENNESAW, Ga., August 16, 2018 - Yamaha donated five F40 four-stroke outboards to the National Oceanic and Atmospheric (NOAA®) National Marine Fisheries Service’s (NMFS) Protected Resource Division (PRD), which is the most recent initiative in a long-term effort by Yamaha to protect marine life and encourage conservation on the Calif. Coast.
Kennesaw, Ga. – July 30, 2018 – Yamaha Marine Group today announced a new marine plastics removal program in support of the Save Our Seas Act (S. 756), which was passed by the U.S. House of Representatives on July 25, 2018. The bill aims to strengthen research and international coordination of anti-debris efforts to protect America’s oceans, coastlines, and inland waterways. The Yamaha Marine Plastics Initiative not only endorses the bill, but aims to raise awareness and advocacy for the issue of ocean plastics and for further legislation.
Promotion builds in additional value to select Yamaha outboard purchases made through August 31
Kennesaw, Ga. – July 16, 2018 – Yamaha Marine Group announced today the “Summer Power” outboard sales event, valid from July 16, 2018, until August 31, 2018.
KENNESAW, Ga., June 26, 2018 — Yamaha Marine Group and the Marine Retailers Association of the Americas (MRAA) have joined forces to further foster marine dealership growth and success. To encourage dealer participation, Yamaha Marine plans to offer co-op funds to dealers for the first year of MRAA membership and/or co-op funds to become a Marine Industry Certified Dealership. By becoming members of MRAA, Yamaha marine dealerships have the opportunity to benefit from advanced dealer training courses, more than 20 business-enhancing benefits (including an all-new health insurance program), improved workforce development programs, and its annual convention, the Marine Dealer Conference & Expo.
Legislation would require more detailed labeling of gas pumps that dispense E15 fuel, which causes corrosion and mechanical problems in equipment with small engines
WASHINGTON D.C., May 17, 2018 – Congressman Austin Scott (GA-08) and Congresswoman Lois Frankel (FL-21), members of the Congressional Boating Caucus, introduced the Consumer Protection and Fuel Transparency Act of 2018 on May 16. The bipartisan legislation would more clearly label harmful and corrosive E15 ethanol blended gasoline at pumps across the country, which would better protect engines in boats, motorcycles, pre-2001 model year vehicles and outdoor power equipment.
Yamaha Marine Group announced today the “Wake Up to Savings” Sales Event, a new promotion that allows customers to build in even more value when they purchase lightweight, compact, powerful, new Yamaha four-stroke outboards in the 2.5 – 150 horsepower range.
Kennesaw, Ga., March 1, 2018 –Yamaha Marine Group announced today the launch of the 2018 “Yamaha Classic Photo Contest” on Facebook®, Twitter®, and Instagram®. The contest invites participants to send in their Yamaha photos and awards the entry that best represents Yamaha and/or the Yamaha Marine lifestyle. The “Yamaha Classic Photo Contest” is in effect from February 26 through March 5, 2018.
MIAMI, Fla., February 16, 2018 — Yamaha Marine Group announced today during Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has once again recognized Yamaha with a CSI Award for excellence in customer satisfaction in the Outboard Engine category. Yamaha has been the recipient of this award consecutively since its inception in 2001, an achievement no other outboard manufacturer can claim.
Kennesaw, Ga., January 23, 2018 – Yamaha Marine Group announced today a newly-formed Marine Power Sales and Marketing team. Mark Tracy, formerly OEM Sales Division Manager, assumed the title of General Manager effective January 8, and now oversees the OEM and Dealer Sales and Marketing divisions for the Marine group.
New Programs Aim to Help Dealers Increase Profitability, Customer Satisfaction
Kennesaw, Ga. – Jan. 10, 2018 – Yamaha Marine Group will put more resources behind Yamaha Marine University™ in 2018, supercharging the dealer education entity with more programs focused on dealer profitability and increased customer satisfaction. New YMU initiatives will include a much-anticipated apprenticeship program for developing skilled dealer technicians, as well as classroom training, online modules, trade school collaborations, and online education modules. The reinvigorated YMU further defines Yamaha Marine’s position as a leader in dealer education and marine career development.
KENNESAW, Ga., Jan. 2, 2018 — Yamaha Marine Group announced today the “Key to Reliability” Sales Event, a new promotion that offers consumers two great incentives that build in additional value with the purchase of a new, select eligible Yamaha outboard during the first quarter of 2018.
KENNESAW, Ga., December 1, 2017 - Yamaha Marine Group announced today the donation of four boats, four trailers and four Yamaha four-stroke outboard motors to the Georgia Department of Natural Resources. The Georgia DNR will use the boats to assist in search and rescue efforts during the event of an emergency or natural disaster. Yamaha Marine Group President Ben Speciale presented the boats to Colonel Eddie Henderson, Director of Law Enforcement for the Georgia DNR in front of Yamaha employees at 11:30 a.m. on Friday, Dec. 1, at Yamaha’s Kennesaw, Ga. headquarters.
Kennesaw, Ga. – November 30, 2017 – The Association of Marketing and Communication Professionals (AMCP) honored Yamaha Marine Group with a 2017 MarCom Platinum Award in the digital media category for the newly launched website YamahaOutboards.com. Judges reviewed more than 6,000 entries before selecting the 2017 winners.
BRIDGEPORT, Ala., November 28, 2017- Yamaha Marine Group announced today the donation of two F90 outboards to the Stevenson, Ala. Fire Department, and one F150 outboard to the Bridgeport, Ala. Fire Department. Both fire departments will use the donated outboards to assist in search and rescue on the Tennessee River and surrounding lakes.
Hosts 100 Students for Facility Tour and Hands-on Manufacturing Experience
Indianapolis, In., October 6, 2017- Yamaha Marine Precision Propellers, Inc., hosted 100 students in celebration of National Manufacturing Day (MFG Day®) on Oct. 6. The students, many of whom attend local technical schools in the Indianapolis area, had the opportunity to see how propellers are manufactured, and even poured steel to make a marine part of their own.
KENNESAW, Ga., Oct. 2, 2017 — Yamaha Marine Group announced today the “Why Wait for Spring” sales event, a new promotion that gives customers a great way to add even more value to new Yamaha four-stroke outboard purchases this fall.
TAMPA, Fla., Sept. 19, 2017 – The National Marine Manufacturers Association (NMMA®) and Boating Writers International (BWI) honored Yamaha Marine Group with its IBEX Innovation Award in the outboard motor category for the Yamaha F25 during the annual International Boatbuilders' Exhibition and Conference (IBEX®) at the Tampa Convention Center.
Department to expand all outboard video communications, improve the reach of education and training materials and grow the presence of the Yamaha Marine brand.
Yamaha Pro Ish Monroe Offers Tips to Simplify The Process
Where do you start fishing? When do you leave for a new area? Which lure might work best? As a fulltime bass tournament competitor, veteran Yamaha Pro Ish Monroe has to answer these questions every day of competition, so he tries to simplify the process as much as possible.
All-New YamahaOutboards.com Delivers Enhanced Online Experience for Customers
Kennesaw, Ga. – August 16, 2017 – Yamaha Marine Group announced today the launch of an all-new YamahaOutboards.com website designed to provide consumers and dealers with an even better online experience from Yamaha.
YAMAHA MARINE IMMEDIATE PAST PRESIDENT TO FILL RECREATIONAL FISHING SEAT
Washington, D.C. - June 28, 2017 – Yamaha Marine Group announced today that Immediate Past President, Phil Dyskow, has been appointed to the Gulf of Mexico Fishery Management Council (Gulf Council.) Nominated for a Recreational Fishing position by Florida Governor Rick Scott, Dyskow’s appointment underscores his diverse knowledge of marine fisheries and proven business leadership.
CREATES YAMAHA MARINE SYSTEMS COMPANY
Kennesaw, Ga. June 20, 2017 — Yamaha Motor Corporation, U.S.A. today announced the creation of Yamaha Marine Systems Company (hereafter “YMSC”), a subsidiary of Yamaha Motor Corp., U.S.A. This newly formed subsidiary has acquired the assets of Kracor, Inc., a rotational molding manufacturer based in Milwaukee, Wisc.
YAMAHA MARINE GROUP APPLAUDS EFFORTS TO IMPROVE RECREATIONAL FISHING ACCESS
Kennesaw, Ga., June 15, 2017 - – Yamaha Marine Group applauds the U.S. Department of Commerce for its decision to expand the 2017 private recreational fishing season for Gulf of Mexico red snapper, and the many organizations and individuals who have contributed to increasing access for recreational anglers.
REPOWERS WHALE DISENTANGLEMENT VESSEL USED FOR RESEARCH AND RESCUE PROGRAMS IN CAPE COD BAY
Kennesaw, Ga., May 19, 2017 – Yamaha Marine Group has expanded its conservation efforts to support the Center for Coastal Studies in Provincetown, Mass., with the donation of a 300-horsepower outboard. In addition to another F300 donation from Napi Van Dereck, owner of Napi’s restaurant in Provincetown, and rigging and labor donation from Nauset Marine in Orleans, Mass., the outboards will repower the twin-engine Ibis, a whale disentanglement vessel used to assist with several research and rescue programs in the Cape Cod Bay area.
SAVE OUR SEAS ACT IS GOOD FOR BOATERS, ANGLERS, AND COASTAL COMMUNITIES
Kennesaw, Ga. - May 15, 2017 – Yamaha Marine Group today announced its endorsement of S. 756, the bipartisan Save Our Seas Act, which was introduced in the U.S. Senate by Senators Dan Sullivan (R-AK), Sheldon Whitehouse (D-RI), and Cory Booker (D-NJ.)
THIRD CONSECUTIVE YEAR FOR RECOGNITION FOR YAMAHA OUTBOARDS
KENNESAW, Ga., May 11, 2017 — Yamaha Marine Group announced today that its new F90 outboard has been named one of Boating Industry’s® 2017 Top Products. The publication’s fourth annual Top Products list was published in the May edition of Boating Industry®magazine. This is the third consecutive year that Yamaha Outboards has made the list.
MOVES CONTINUE EXCEPTIONAL TECHNICAL TRAINING AND SUPPORT FOR YAMAHA DEALER NETWORK
Kennesaw, Ga., May 5, 2017 – Yamaha Marine Group announced today several employee promotions and organizational changes within the Marine Service Division.
BUILDS IN ADDITIONAL VALUE AT BEGINNING OF BUSY BOATING SEASON
Kennesaw, Ga., May 1, 2017 – Yamaha Marine Group announced today the “Season of Savings” sales event, a promotion that offers consumers up to $750 in dealer credit toward the purchase of goods and/or services when they purchase an eligible, select, new Yamaha four-stroke outboard.
MARTIN PETERS BECOMES SENIOR MANAGER, MARINE COMMUNICATIONS AND GOVERNMENT RELATIONS
Kennesaw, Ga., April 19, 2017 – Yamaha Marine Group announced today several employee promotions and organizational changes within the Marine Marketing Division, including the promotion of Martin Peters to Senior Manager, Marine Communications and Government Relations.
DONATIONS OVER LAST FIVE YEARS "REFLECT TRUE SPIRIT" OF AWARD
Kennesaw, Ga., March 21, 2017 – Yamaha Marine Group announced today that it was named the recipient of the Tennessee Board of Regents Chancellors Award for Excellence in Philanthropy. The award recognizes Yamaha’s contributions to the Motorcycle and Marine Service Program at the Tennessee College of Applied Technology (TCAT) Chattanooga.
RECOGNIZED FOR CONTRIBUTIONS TO THE MOTORCYCLE AND MARINE SERVICE PROGRAM AT THE TENNESSEE COLLEGE OF APPLIED TECHNOLOGY (TCAT) CHATTANOOGA
Kennesaw, Ga., March 20, 2017 – Yamaha Marine Group announced today that it was awarded the 2017 Silver Star of Excellence from the American Technical Education Association and the National Technical Honor Society®. Yamaha was recognized for its contribution to the Motorcycle and Marine Service Program at the Tennessee College of Applied Technology (TCAT) Chattanooga.
QUALIFICATIONS INCLUDE DECADES OF INDUSTRY, CONSERVATION, AND FISHERIES REGULATION EXPERIENCE
Kennesaw, Ga., March 16, 2017 - Yamaha Marine Group praised Governor Rick Scott for his recommendations to the Secretary of Commerce for appointments to the Gulf of Mexico Fishery Management Council (GMFMC), which included Phil Dyskow, Immediate Past President of Yamaha Marine Group.
AWARD MARKS COMPANY'S SIXTEENTH CONSECUTIVE IN 2017
MIAMI, Fla., February 16, 2017 — Yamaha Marine Group announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Yamaha with a CSI Award for excellence in cusomer satisfaction in the Outboard Engine category.
AWARD MARKS COMPANY'S FIFTEENTH CONSECUTIVE IN 2017
MIAMI, Fla., February 17, 2017 — Skeeter, a leader in performance fishing boats, announced today from the Miami International Boat Show® that the National Marine Manufacturers Association (NMMA®) has again recognized Skeeter with a CSI Award for excellence in customer satisfaction in the Freshwater Fiberglass Outboard Boat category.
NEW PRODUCTS GIVE BOATERS EVEN MORE OPTIONS AND WAYS TO ENJOY THEIR TIME ON THE WATER
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group began the 2017 boat show season with the announcement of eight new outboards, Set Point™ boat positioning function for Helm Master®, and several new propellers and rigging options.
NEW FUNCTIONALITY TAKES HELM MASTER PRECISION AND CONTROL TO THE NEXT LEVEL
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group announced today a new feature that gives its Helm Master® Integrated Boat Control System even greater levels of control.
PRECISION OF DIGITAL THROTTLE AND SHIFT NOW AVAILABLE TO MORE BOAT PACKAGES
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced that the F150 and the F175 are now available in models with digital electronic control (DEC).
DISPLAY AND COMMAND LINK PLUS GATEWAY® IMPROVE BOATING EXPERIENCE
KENNESAW, Ga., February 16, 2017 — Yamaha Marine Group today announced a new seven-inch CL7™ touchscreen display and a newly-designed, more robust Command Link Plus® gateway. Both are designed to improve the consumer boating experience.
THE SMALLEST OF YAMAHA’S MIDRANGE OUTBOARDS IS NOW PORTABLE
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of an all-new F25 to its lineup of four-stroke outboards. Weighing less than 126 pounds, the smallest of Yamaha’s midrange outboards is now so light and compact, it’s portable.
REMOTE VARIABLE TROLLING RPM SWITCH AND "704" SHIFT CONTROL FOR MECHANICAL OPERATION
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today new rigging components that offer boaters more convenience and control. Yamaha’s new Remote Variable Trolling RPM Switch (VTS™) and new “704” Shift Control for mechanical operation help improve the overall boating experience.
DELIVERS QUIET PERFORMANCE TO MIDRANGE-POWERED PONTOONS AND LIGHTER BOATS
KENNESAW, Ga., January 19, 2017 — Yamaha Marine Group announced today the addition of two new propellers to its Talon family: the new Talon Pontoon and Talon GP Aluminum SDS propellers. The two new propellers bring Yamaha’s exclusive Shift Dampener System (SDS) technology to the thrust-optimized Talon family and deliver quiet performance to midrange-powered pontoons and lighter boats.
APPOINTMENT UNDERSCORES YAMAHA’S CONTINUED EFFORTS TO REPRESENT THE INTERESTS OF U.S. RECREATIONAL ANGLERS AND BOATERS.
Kennesaw, Ga. - Jan. 10, 2017 – Yamaha Marine Group announced today that Martin Peters, Government Relations Manager, has been appointed to the National Oceanic and Atmospheric Administration’s (NOAA’s) National Marine Sanctuary Business Advisory Council (BAC).
TWO WAYS TO BUILD IN ADDITIONAL VALUE WITH QUALIFYING PURCHASE
KENNESAW, Ga., Jan. 2, 2017 — Yamaha Marine Group announced today the “Choose Reliability” Sales Event, a new promotion that offers consumers two great ways to build in additional value with the purchase of a new, select eligible Yamaha outboard during the first quarter of 2017.